16 Apr

The Engaged Digital Leader: 5 Ways Execs and Mgrs are Using Digital Tools to Run Their Businesses

The Engaged Digital Leader: 5 Ways Execs and Mgrs are Using Digital Tools to Run Their Businesses

Thursday, April 16, 2020 (12:00 PM) to Thursday, April 16, 2020 (1:00 PM) (Eastern Time)

CRMUG Virtual Event Business Leadership , Customer Engagement
Geoff Ables

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Rescheduled to April 16th


What is a digital workplace? How do leaders run these projects? How do they use digital to improve how they run their business? And why is this critical to the future of every organization?

Digital is being hailed as the 4th industrial revolution. And if history is any indicator, the next 50 years will be even more disruptive than the last 50. But what, really, is a digital workplace? And how can executives participate, keep it on course, and be sure it is creating value?

In this session  we will go beyond the hype to explore the role of business leaders and managers in leveraging digital workplace tools - intranets, CRM, social, big data, artificial intelligence, the internet of things and more - to drive innovation, customer and employee loyalty, and profitability. Practical tools and case studies of how executives have used digital as both a leadership tool, and a driver for company performance and innovation will be shared.

Take home the 5 step framework of digital workplace leadership success, and actionable insights you can apply in your role as an organizational leader.  

Geoff Ables
Geoff Ables takes the technology jargon out of CRM and speaks to sales managers, customer care leaders, marketers, power users and administrators about the process and people sides of CRM that are so critical to customer relationship management success. As a recent session attendee put it: “This session was one of the reasons why I attended the event, and it didn’t disappoint. The workbook and process steps made it even better.” Bestselling author, international keynote speaker and entrepreneur, Geoff Ables is a thought leader on customer and employee engagement. Geoff’s most recent book, "The LUCK Principle: Business Results at the Intersection of People and Profit," delivers fresh insight and inspiration into creating people-centric digital workplaces. His firm, C5 Insight, has twice been named as an Inc 5000 fastest-growing company